We instrument, monitor, and optimize sites and applications to meet your KPIs

Analytics

At the beginning of a project and throughout, we employ a mantra of "test, don't guess." This means defining the goals and setting commensurate measurements in analytics tooling. Results can then be analyzed and rolled up into executive summary dashboards for monthly and quarterly reporting.

Search Engine Optimization (SEO)

PINT provides ongoing search engine optimization services. When working with a new client, we start with a baseline of current results and do a comprehensive analysis of on-page and off-page optimization opportunities. We also look for website errors, mobile friendliness, site speed, and other factors search engines use in their ranking algorithms. At the conclusion of the analysis phase, we build out a roadmap of activities to optimize our client's sites to rank higher in SERPs.

Search Engine Marketing (SEM)

PINT provides Search Engine Marketing services to set up, monitor, and optimize paid campaigns on platforms such as Google, LinkedIn, and Bing. Whether you have existing campaigns that need to be evaluated or optimized or are looking to start new campaigns, PINT's team of experts can consult on a campaign strategy, execute keyword optimized landing pages, and monitor and optimize campaigns over time in line with brand awareness and lead generation goals.