We help organizations learn and embrace decentralized content publishing
Why Decentralized?
With the rise of privacy and governance concerns associated with centralized platforms, many corporations are turning to a decentralized approach to distribute content. This affords marketing and corporate communication teams more control over content and how it is used and shared. Many view a decentralized approach as a way to derisk their brands from the problems associated with centralized platforms such as censorship, data privacy and security, algorithmic bias, monopolistic practices, and lack of user control.
P.O.S.S.E.
"POSSE" is a concept that stands for "Publish (on your) Own Site, Syndicate Elsewhere". Organizations today are recognizing the risks associated with centralized platforms and adopting this mantra.
